Blog Guidelines

Raise your profile as a thought leader 

We’re always on the lookout for top-notch thought leaders and awesome subject-matter experts that want to share their expertise with our members. Our blog is a hub of information for the local business community, and having a published guest blog on our site is a great way to gain credibility as a thought leader in your industry. 

We are however a member-based organization that exists to help our members succeed, and as such, only submissions from individuals at member companies will be considered. 

Quality requirements 

An effective guest blog post should: 

• Be well-researched and well-written. 
• Provide deep insights beyond general knowledge on a timely, relevant topic that provides value to our readers. 
• Strive to avoid topics that have been covered many times over. 
• Provide at least one tangible takeaway a reader can apply to their business. 

The not-so-fine print:

• Original content only. Content published on our site cannot be published on another platform or website, or it will be removed from our site. 
• Avoid writing a blog that is a sales pitch or divisive. Self-promotion and partisanship should be limited to your author bio. 
• Proper citations must be included for facts, figures, and quotes. 
• The Board of Trade reserves the right to edit/adapt/promote or reject your guest blog as we see fit. 

How to get your blog published.

We have limited opportunities each year for guest blogs, and we receive many more offers than we can accommodate. We are very selective with the guest blogs we put forward.

Step 1: Create a content proposal

Before you spend the time crafting a full blog post, submit a quick content proposal that includes: 

• Proposed topic 
• Proposed title and outline 
• Brief author bio 
• Writing sample 

Some example topics include: 

• Business strategy 
• Leadership 
• Human resources 
• Marketing 
• Accounting/financial management 
• Small business advice 
• Import/export 
• Energy 
• Current trends 

Step 2: Submit your proposal 

Send an email with the above items to mail@bot.nf.ca (Subject: Guest blog submission). Please allow 1-2 weeks for a response. 

Email the Chamber 

After we review your proposal, we’ll let you know if we’re interested in moving forward with your blog. If we are, we will work with you to set a realistic timeline that incorporates time for us working with you to review the blog as well as the publishing date. 

Step 3: Once your proposal is approved, craft your blog 

• Keep your post to less than 700 words. 
• Spend extra time crafting an engaging headline. 
• Divide your post into short, easy-to-skim paragraphs. 
• Use subheadings for each meaningful point and mark them with [h2] tags when submitting your draft post. 
• End your post with a powerful conclusion and an open question to engage readers and encourage comments